The Underscore Archives

On Tue, Jul 8, 2008 at 11:15 AM, Chris Kaminski <chris at setmajer.com> wrote:
> That's the problem — London ad agency. Maybe I've just had bad
> experiences, but the business model seeps to be to hire utter numpties
> for peanuts and work them to death doing things for which they are
> utterly unqualified.
>
> A few years down the road. the ones who are any good bolt for a sane
> interactive agency or a technology/media company (though the latter
> may be a case of frying pand -> fire, depending on the media company)
> and the rest either 'graduate' to art direction/copywriting/account
> management/project management, leave the industry altogether or bounce
> from agency to agency developing a crushing substance abuse problem
> that eventually lands them on reality TV.

It's not just London. See Art Kleiner's "Hype vs Craft" essay from 8 years ago:
http://www.well.com/~art/s%2Bb12000.html

Tim