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[_] Jakob says something interesting for a change

Andy Davies dajdavies at gmail.com
Mon Sep 3 12:41:19 BST 2007

On 03/09/07, Keir Moffatt <hello at iamkeir.com> wrote:
>
> Thanks for that Tim, was a useful read.
>
> It's the kind of article to share with those clients that seem hell-bent
> on
> ad-ravaging their websites.
>
> Keir
>
> On 03/09/07, Tim Beadle <tim.beadle at gmail.com> wrote:
> >
> > "I've been reluctant to discuss one of the findings from our
> > eyetracking research because the conclusion is that unethical design
> > pays off."
> > -- Jakob Nielsen, http://www.useit.com/alertbox/banner-blindness.html
> >
>

It seems to suggest that text based ads work though (which I suspect you
could read from the take up of Google ads)


Andy